Shelter Belt
Creating branding solutions
Shelter Belt Solutions provides shelterbelt trimming, hedge cutting, and tree trimming services within the Manawatu. Helen and Euan brought Shelter Belt Solutions in 2022 and wanted to introduce themselves to their existing clientele and attract new customers with an exciting new brand. By including a postcard into their Feather branding package, they were able to reach out to their existing customers and introduce their new look.
Project Scope
Feather Branding
Primary logo
Submark
Print design
Apparel
Postcard
Feather branding
Primary logo and submark
Anything but subpar
The primary logo for Shelter Belt is purely typographic. When your brand doesn’t have an icon mark, a submark is a great way to add interest and flair to your brand. This gives your business another way to be recognised and is great for apparel.
The submark that I created for Shelter Belt is used very sparingly but adds massive power to the brand. This ‘e’ submark represents the blades of the shelter belt trimming machine. To mimic the cutting of the blade through a shelterbelt, this submark has a strip removed through the centre.
